The Northern Eco
https://thenortherneco.substack.com/
Founder Sarah Hartley is based in Yorkshire Dales and has a background in journalism innovation at Google and The Guardian. She founded The Northern Eco as an innovative way to share news about local environmental issues, without it being “a doom-laden offering”. She noticed how news, particularly environmental news, often makes people feel overwhelmed and helpless. The Northern Eco amplifies the work of people working on solutions to bring hope and inspire readers to take action.
The newsletter just celebrated its six-month anniversary and is free to read. There is a donation button available.
Updated: February 2024.
Location:
Newcastle upon Tyne, United Kingdom
Year the organisation started publishing:
2023
Languages:
English
Type of coverage:
Regional
Area of coverage:
Northern England
Content
Type of content produced by theme:
Science
Lifestyle
Environment
Journalism genres:
Essays
Interviews and reporting
Narrative journalism
Journalism coverage types and techniques:
Crowdsourcing
Engaged, community-driven or participatory journalism
Data journalism
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Twitter
Facebook
Primary tech platform or medium used to publish content:
Newsletter
Audience and reach
Social media audience
Facebook number of followers:
1000
Twitter number of followers:
1608
Management and team
Founders
Female:
1
Male:
None
Founders:
Sarah Hartley
Directors:
Sarah Hartley, Julian Hartley
Team
Full-time employees:
1
Part-time employees:
None
Freelancers or consultants:
None
Volunteers:
2
Business structure and revenue sources
Organisation tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Grants from local and national government, and other connected governmental institutions or entities
Consultancy services
Training services for journalists
Product development and sales
Technology development services
Audience support / reader revenue
Newsletter subscriptions
The primary source of revenue reported by media leaders:
Grants from local and national government, and other connected governmental institutions or entities
The second most important revenue source reported:
Newsletter subscriptions
Transparency
Publishes information about annual revenue
Has an ethics policy / manual
Publishes an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Doesn’t have a whistleblower policy
Has a complaints policy
Publishes a complaints policy
Is signed up to a press regulator, trust initiative,
or part of a press association
Publishes up to date information about its team