Project 64

Project 64 is an experimental media outlet and content production platform working on explanatory journalism and commercial projects. It explains events in a digestible manner instead of just providing facts. Its storytelling is based on research, not opinions, and is narrated in such a way that it can be understood by everyone.

Inspired by VOX, Project 64 tries to fill a gap in the Georgian media industry, which is dominated by information without context, and to help audiences to understand the news instead of only acknowledging it.

Project 64 uses explanatory journalism to prevent the audience from being vulnerable to misinformation, thus creating information that can be discussed over a cup of coffee by the older generation — people who usually do not have access to information with context.

In addition, Project 64 aims to create a precedent of a high-quality multimedia media organisation that is financially sustainable and not dependent on donors' funding. To achieve financial independence and sustainability, Project 64 is working to establish a portfolio of services that it can offer to NGOs, creative agencies, big corporations, media organisations, and international organisations, including video production, graphic production, and editorial support.

In 2021, Project 64 created more than 20 video explainers attracting more than one million views on Facebook. The explainers covered various topics, including Covid-19, vaccination, deep fakes, regional conflicts, and political caricatures.

Project 64 also produces podcasts and photojournalism projects and provides editorial, multimedia, visual production, and digital communication to various initiatives and groups.

Last updated: February 2023

Last updated date: April 2023