Kumanovo News

https://kumanovonews.mk

Kumanovo News started as a local media outlet. According to its founder, Suzana Nikolic, the outlet grew from covering small-scale local topics and stories, to large-scale issues with regional importance. Nikolic felt that her local place, people, and their problems were underrepresented in the national media while, at the same time, there was a need for professional journalism at a local level, and she wanted to make a difference.

Kumanovo News has survived in the media market for fourteen years. It covers various topics including politics, the economy, and social affairs. The newsroom also aims to tackle the stories of people searching for a better life abroad, as Kumanovo is one of the places in North Macedonia with many people working outside national borders.

Nikolic is proud that her media outlet is now renowned beyond the country' borders. Its audience reached more than 500,000 unique visitors in just one year, and the numbers are growing.

Last updated: January 2023

Last updated date: April 2023

Location:
Kumanovo, North Macedonia
Year the organisation started publishing:
2008
Languages:
Type of coverage:
Local
Area of coverage:
Kumanovo

Content

Type of content produced by theme:
Economy and business
Economy and finance
Journalism industry
Education
Law and crime
Environment
Politics
Health and well-being
Society and human rights
Gender
Feminism
LGBTIQ+
Ethnic minorities
Refugees
Migration
War crimes and transitional justice
Journalism genres:
Interviews and reporting
Information services
Opinion
Investigative journalism
Narrative journalism
Journalism coverage types and techniques:
Engaged, community-driven or participatory journalism
Explanatory journalism
Cross-border journalism
Collaborative journalism
Fact-checking
Data journalism
Tech platforms and other mediums used:
Website
Newsletter
Social media platforms
Twitter
Facebook
Instagram
Primary tech platform or medium used to publish content:
Website

Audience and reach

Social media audience

Facebook number of followers:
33000
Twitter number of followers:
270
Instagram number of followers:
1488
YouTube number of followers:
60

Management and team

Founders

Female:
1
Male:
None
Founders:
Suzana Nikolic
Directors:
Suzana Nikolic

Team

Full-time employees:
1
Freelancers or consultants:
5

Business structure and revenue sources

Organisation tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Grants from private donor organisations
Grants from foreign governments
Advertising
Local advertising sold by own team
National advertising sold by own team
Content services for others
Content development for other non-journalistic companies
The primary source of revenue reported by media leaders:
Advertising
The second most important revenue source reported:
Grants

Transparency

Publishes information about annual revenue
Publishes the names of donors
Doesn’t have an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Doesn’t have a whistleblower policy
Doesn’t have a complaints policy
Doesn’t have a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team
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