hromadske is a non-profit, non-governmental multimedia organisation operating across various platforms. hromadske's website, hromadske.ua, receives over 5 million monthly views, while social media reach exceeds 23 million.

It was founded on 22 November 2013 to independently and impartially communicate relevant information to the public through all available channels. The organisation emerged in response to President Yanukovych's refusal to sign the EU Association Agreement and the subsequent Euromaidan protests.

It provides clear and objective reporting on events in Ukraine and around the world. hromadske’s mission is to foster the growth of an active and informed citizenry by explaining, illustrating, and conveying in clear and accessible terms what is truly happening in society, with the goal of consolidating it around a pro-Ukrainian stance and democratic values.

hromadske provides in-depth coverage of key social and political developments. hromadske has been documenting the war in Ukraine for 11 years, with many Ukrainian cities, homes, and lives now existing only through hromadske’s footage. In 2023, it launched dedicated investigations into war crimes and corruption. Additionally, it produces podcasts on a wide range of topics, further expanding its reach and impact.

The organisation is funded by grant programs and donors, advertising revenue, as well as income from production and licensing agreements with other broadcasters. Its videos are widely used in documentaries and media reports globally.

hromadske is committed to financial transparency and is one of the few media outlets in Ukraine that publicly shares its financial reports and annual independent audits. For several consecutive years, it has been included in the "White Media" ranking by the Institute of Mass Information, recognizing its high standards of journalism.

In 2021, hromadske was named among Ukraine’s most financially transparent media outlets, according to a study by the Institute of Mass Information.

Last updated date: March 2025

Location:
Kyiv, Ukraine
Year the organisation started publishing:
2013
Languages:
English
Ukrainian
Russian
Type of coverage:
National

Content

Type of content produced by theme:
Economy and business
Entrepreneurship
Economy and finance
Law and crime
Politics
Society and human rights
LGBTIQ+
DEIA: Diversity, equity, inclusion and accessibility
Refugees
Migration
War crimes and transitional justice
Journalism genres:
Essays
Interviews and reporting
Opinion
Investigative journalism
Narrative journalism
Reviews
Journalism coverage types and techniques:
Explanatory journalism
Fact-checking
Breaking news
Tech platforms and other mediums used:
Website
Messaging service
Telegram
Social media platforms
Twitter
Facebook
Instagram
Tiktok
Podcast
YouTube
Primary tech platform or medium used to publish content:
Website

Audience and reach

Social media audience

Facebook number of followers:
1100000
Twitter number of followers:
1014000
Instagram number of followers:
111000
YouTube number of followers:
1090000
Tiktok number of followers:
264100

Management and team

Founders

Female:
1
Male:
7
Founders:
Sergi Andrushko, Yulia Bankova, Andri Bashtovy, Roman Vintoniv, Dmytro Gnap, Mustafa Nayem,Roman Skrypin, Danyl Yanevsky
Directors:
Alyona Nevmerzhytska

Team

Full-time employees:
68
Freelancers or consultants:
45
Volunteers:
0

Business structure and revenue sources

Organisation tax status:
Non-profit
All revenue sources reported by media leaders:
YouTube channel income
Paid Memberships
Grants
Grants from private donor organisations
Grants from foreign governments
Grants from United Nations, UNESCO, and other agencies
Advertising
Google Adsense
National advertising sold by own team
Meta content income
Content services for others
Content development for other media
Content development for other non-journalistic companies
Content development for NGOs
Audience support / reader revenue
Individual donations
Event ticket sales
The primary source of revenue reported by media leaders:
Grants
The second most important revenue source reported:
Advertising

Transparency

Publishes information about annual revenue
Publishes the names of donors
Has an ethics policy / manual
Publishes an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Doesn’t have a whistleblower policy
Doesn’t publish a whistleblower policy
Doesn’t have a complaints policy
Doesn’t publish a complaints policy
Doesn’t have a sexual harassment or institutional violence policy
Doesn’t publish a sexual harassment or institutional violence policy
Is not signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team
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