Gazeta Infokus is a digital media outlet covering general news, primarily related to politics, economy, law, crime, and human rights. Founded in 2012, it has aimed to position itself in the Kosovo media industry as an outlet that conducts investigations, especially concerning the misuse of public money.

According to co-founder Shkelzen Dakaj, its mission is to provide information that other media outlets do not present, and it targets the Albanian-speaking audience in all the Western Balkans countries.

Above all, Gazeta Infokus is known for its production of video content. Every week, it publishes video shows, the most popular of which is called N'konak, where guests, including politicians and analysts, share their thoughts on the latest developments in Kosovo. Grate N'fokus is another weekly video show that openly discusses the challenges faced by women in their lives, such as unemployment, discrimination in workplaces, and violence.

Gazeta Infokus is also known for its coverage of the economic sector through news, investigations, and other in-depth pieces.

Even though it was founded in 2012, the outlet is still in a phase of expansion. Its strategy for the upcoming years is to increase its video production. Advertising is currently the primary source of revenue for the organisation.

Gazeta Infokus has also been the target of hacking attacks. A recent attack cost the organisation the loss of its leading platforms, including access to its website domain and social media platforms. As a result of this, it lost around 700,000 followers on its Facebook pages.

Last updated: January 2023

Last updated date: April 2023

Location:
Pristina, Kosovo
Year the organisation started publishing:
2012
Languages:
Type of coverage:
National

Content

Type of content produced by theme:
Entertainment and culture
Sports
Economy and business
Entrepreneurship
Economy and finance
Law and crime
Environment
Politics
Society and human rights
Gender
Feminism
LGBTIQ+
Ethnic minorities
Technology
Journalism genres:
Interviews and reporting
Opinion
Investigative journalism
Narrative journalism
Journalism coverage types and techniques:
Explanatory journalism
Cross-border journalism
Collaborative journalism
Fact-checking
Breaking news
Live coverage of events
Data journalism
Tech platforms and other mediums used:
Website
Social media platforms
Podcast
YouTube
Vodcast or other video platforms
Primary tech platform or medium used to publish content:
Website

Audience and reach

Social media audience

Facebook number of followers:
162000
Instagram number of followers:
9403
YouTube number of followers:
1780
Tiktok number of followers:
98

Management and team

Founders

Female:
1
Male:
2
Founders:
Valdete Dakaj, Shkelzen Dakaj, Avdyl Pajzaiti
Directors:
Valdete Dakaj, Shkelzen Dakaj, Avdyl Pajaziti, Egzon Morina, Anita Ahmeti

Team

Full-time employees:
22
Freelancers or consultants:
6
Volunteers:
0

Business structure and revenue sources

Organisation tax status:
For-profit
All revenue sources reported by media leaders:
Grants
Grants from foreign governments
Advertising
Branded content or native advertising
Local advertising sold by own team
National advertising sold by own team
Meta content income
Consultancy services
Services for clients and other private corporations
The primary source of revenue reported by media leaders:
Advertising
The second most important revenue source reported:
Grants from foreign governments

Transparency

Doesn’t publish information about annual revenue
Publishes the names of donors
Has an ethics policy / manual
Doesn’t publish an ethics policy / manual
Has a data privacy policy
Publishes a data privacy policy
Has a whistleblower policy
Doesn’t publish a whistleblower policy
Has a complaints policy
Doesn’t publish a complaints policy
Has a sexual harassment or institutional violence policy
Doesn’t publish a sexual harassment or institutional violence policy
Is signed up to a press regulator, trust initiative, or part of a press association
Publishes up to date information about its team
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